About Us

Building on grandpa's legacy: How firm's third-gen owners go digital to grow family business

Kicking a ball around with the neighbours’ kids and pushing one another down the street in trolleys – these are some of Mr Mahesh Primalani’s cherished childhood memories in Paris Silk Store at 22 Transit Road.“We grew up together with the business,” says the third-generation owner.

Paris Silk Store was founded in 1952 by Mr Mahesh’s grandfather, Mr Gulabrai Primalani. Then newly married, Mr Gulabrai came to Singapore in search of a better life and set up a shop selling textiles, to provide for his growing family. 

Taking the first step

“He was very much a family man,” Mr Mahesh explains. “I was the first grandchild and he doted on me, so I got away with everything,” he laughs. “I was never a spoiled kid but if I asked for anything, like my favourite roti prata, I would get it.” 

Kicking a ball around with the neighbours’ kids and pushing one another down the street in trolleys – these are some of Mr Mahesh Primalani’s cherished childhood memories in Paris Silk Store at 22 Transit Road.“We grew up together with the business,” says the third-generation owner.

Paris Silk Store was founded in 1952 by Mr Mahesh’s grandfather, Mr Gulabrai Primalani. Then newly married, Mr Gulabrai came to Singapore in search of a better life and set up a shop selling textiles, to provide for his growing family. 

Taking the first step

“He was very much a family man,” Mr Mahesh explains. “I was the first grandchild and he doted on me, so I got away with everything,” he laughs. “I was never a spoiled kid but if I asked for anything, like my favourite roti prata, I would get it.” 

Best in Town service - Delivered to Your Doorstep!

  • Order And Collect

    Shop online. Pick up in-store or get doorstep delivery.

  • Multistore Gift vouchers

    Send or redeem multistore gift vouchers with ease

  • Fast & Reliable Delivery

    Get your orders delivered quickly and efficiently, ensuring a hassle-free experience from checkout to doorstep.

  • Online Shopping Interface

    Online shopping interface on a laptop

  • One-Tap Reorder product

    Reorder your favourite items instantly with just one click, making repeat purchases faster and more convenient.

Get in Touch – We’re Here to Help!

Whether you have a question about your order, need help with our products, or just want to say hello — our support team is ready to assist you 7 days a week. Fill out the form and we’ll get back to you shortly.